Latin America Business Expansion:
From Strategy to Results
Full-cycle consulting services for business expansion into Latin American markets. Franchising, direct investment, partnerships - we provide legal protection, localization, and operational success across 20+ countries in the region.
Our Services
Market Entry Strategy
We conduct deep analysis of target markets and help choose the optimal entry model. We identify the most promising countries for expansion and adapt your business strategy to local specificities.
Legal Compliance & Support
We ensure full compliance with local legislation and protect intellectual property. We structure business according to each jurisdiction's requirements and minimize legal risks.
Marketing & Localization
We develop marketing strategies considering regional cultural features. We adapt your brand and product for local audiences, creating effective promotion channels.
Supply Chain Management
We optimize logistics routes and help establish reliable supply chains. We consult on customs clearance and select proven logistics partners in the region.
Operational Support
We adapt operational procedures to local standards and train teams. We help in selecting qualified partners and provide constant activity support.
Financial Consulting
We develop realistic financial models considering local economic conditions. We help with pricing, investor search, and structuring financial agreements.
Case Studies
Another World VR → Mexico, Argentina, Uruguay
Challenge
Introduce the world’s largest VR-arena network (400+ parks in 50+ countries) to Latin America, building rapid market presence while securing exclusive rights, navigating cross-border logistics, local regulations, and creating high-visibility openings that drive both franchise sales and customer demand.
Our Solution
Launched 6 VR parks in 12 months (Mexico City ×2, Buenos Aires, Juárez, Mérida, +1 to confirm), with 6 more under construction and 2 in final negotiation.
Results Achieved
- Achieved presence in 3 countries in the first year, positioning for the largest VR network in the region.
- 100% of opened locations rated 5.0 on Google Maps
- Regional brand recognition with strong inbound franchise interest.
- Delivered integrated PR campaigns across TV, radio, and print.
Cofix → Mexico
Challenge
Entry into the Mexican market and search for partners for the development of the coffee shop chain.
Our Solution
We developed the entry strategy, conducted a market and competition analysis, prepared the financial model and materials for investors. We launched an advertising campaign to attract the first partners.
Results Achieved
- Complete package prepared for the launch in Latin America.
- Interest received from investors in Mexico City and Guadalajara.
- Active advertising campaign and first meetings scheduled.
Dodo Pizza → Argentina / Uruguay
Challenge
Evaluate the opportunities for opening Dodo Pizza in Argentina and analyze if the market is suitable for the franchise.
Our Solution
We conducted a market study, competitor analysis, and prepared a financial model. Based on the results, we recommended considering Uruguay as a more stable and predictable market for the launch.
Results Achieved
- Complete analysis of the Argentine market.
- Strategy developed for entry into Uruguay.
- The company adjusted its plans and shifted the focus to new markets.
VR Portal → Argentina
Challenge
Launch a large indoor virtual reality park in Argentina from scratch.
Our Solution
We advised on equipment selection, developed the project design, organized staff training, and supported the opening process.
Results Achieved
- 1,000 m² park successfully opened.
- High foot traffic and excellent reviews from the first week.
- Project used as a model for new openings in the region.
JUEGO Mentales → Argentina, Uruguay, Colombia, Chile
Challenge
Create and expand a proprietary brand of escape rooms and intellectual games in Latin America.
Our Solution
We developed the project concept, opened the first locations, created the franchise model, and helped partners launch their businesses in various countries.
Results Achieved
- More than 40 active locations in four countries.
- Leading brand in the intellectual entertainment segment.
- The project was successfully sold to a strategic investor.
Hello Park → Mexico / LATAM
Challenge
Entry into the Latin American market for an international network of children's digital parks.
Our Solution
We adapted the financial model and presentation for the local audience, sought partners and investors, negotiated with shopping centers, and began preparation for the launch.
Results Achieved
- Hello Park included in the regional expansion strategy.
- Meetings with local investors and developers held.
- Ongoing preparation for the opening of the first park in Mexico.
20+ Years of Latin American Expertise
Feel Freedom Group has been pioneering business expansion into Latin America since 2003. Our team combines deep regional knowledge with proven methodologies to transform expansion risks into guaranteed opportunities.
We've successfully guided over 100 companies through their Latin American journey, from initial market analysis to full operational success across the region.
Full Cycle
Complete end-to-end service coverage
Legal Protection
Comprehensive compliance and risk mitigation
Local Expertise
Deep regional knowledge and cultural understanding
Guaranteed Results
Proven track record and outcome assurance
Our Team
Danil Tchapovski
With 20+ years in Argentina, Danil leads Latin American expansion and partnerships. Founded AIF TRADERS in 2005; “Entrepreneur of the Year” (2019). Member of the Argentine Association of Brands & Franchises and the Amusement Parks Association.
Ivan Volgushkin
Serial entrepreneur and scale-up expert with 20+ years of experience. Advises on investment strategy, fundraising, and deal structuring for multi-market rollouts across Latin America and beyond.
Mariia Kazanceva
Systems architect focused on product packaging and market adaptation. 10+ years in IT, founder of a marketing packaging agency. Designs GTM systems, AI-driven workflows, and localization that convert across regions.
Viktor Lyashevski
Launched 5 federal and international retail/service chains. Board member of Franchise Associations in Kazakhstan, Uzbekistan, and Armenia; co-founder of Russia’s franchisors’ union. Expert in CIS market entry, partnerships, and franchising policy.
Ready to Expand to Latin America?
Let's discuss your expansion goals and create a customized strategy for success in Latin American markets.
Why Choose Us
Proven Track Record
100+ successful expansions across Latin America
Risk Mitigation
Comprehensive legal protection and compliance
Local Network
Established partnerships in 20+ countries
Full-Cycle Support
From strategy to operational excellence